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Job Description

If you are up for a challenge of driving growth for a fitness platform while working in a fun, driven remote team- keep on reading.

We are looking for an experienced, entrepreneurial and highly data & results driven marketer to help us take The Movement Athlete global in next 12 months while having the adventure of your life.


We are looking for someone to take ownership of developing and driving marketing & sales strategy which will involve everything from high-level strategy development to hands-on things like building funnels, hiring team, marketing automation, blog and CRM platforms, and use your strong understanding of human needs and behaviors, content marketing, A/B testing, SEO, analytics, paid advertising, etc. to create sustainable growth.

Your role will be specifically focused to grow revenue by finding, testing and optimising customer acquisitions channels to create a repeatable and scalable customer acquisition model.

We are already revenue positive (+ just closing our seed round) but as we are an early stage startup you will wear many hats. This position is perfect for someone who wants to become a part of the team early, have a say in building both marketing and the organisation itself and is hungry to grow.

Here are just some of the things you will be responsible for:
-create a high level marketing strategy, set up KPis and execution plan
-Build and scale the marketing and sales team. (Experience in hiring and running the team required)
-Find, test and optimise new lead generation channels and set up processes around that
-Copywriting (email marketing, landing pages, sales copy etc)
-Optimize marketing automation and lead and customer nurturing processes through email, content, and social channels.
-Create scalable processes that ensure best practices in lead generation
-Create and optimised content Marketing strategies & processes (content is a cornerstone of our marketing as we work with athletes (similar to Red Bull) to create engaging unique content.

-Extremely Data & Analytics Driven
-Have experience in leading and growing marketing the team
-Creative and resourceful and you are able to solve problems and come up with ideas on the fly.
-Extremely INDEPENDENT and you take responsibility for creating results. (Once the strategy is determined you will not be micromanaged or have to log your time – it’s all about execution, learning and creating results in the most optimal way)
-DRIVEN BY Personal growth and LEARNING new things
-Fluent or Native English Speaker
– You are passionate about sports and movement training
-Love adventure and want to join a remote team
-Entrepreneurial and looking for an opportunity to join a company early

This is a unique opportunity to come early and together with us build an organisation that not only delivers massive value to our customers but it’s a place we love working in on our own terms.
-Join a fully remote team and have an opportunity to travel the world

– (we work from different places in the world, go adventures and meet regularly on team retreats. )
– Take the company globally in next 12-18 months and make an impact in lives of millions of people
-Take your skills to the next level, be challenged and grow as a part of an amazing team of A players
-Join an amazing network of advisors including our early investors including Adidas and Redbull folks.
-Grow together with the company in terms of compensation and rewards

Please note

– we are an early stage startup and you will be coming as our early employee/ partner on the marketing side. We are offering a combination of salary and small equity.


About The Movement Athlete

The Movement Athlete is the world's first platform for skill-based training. We work with a multidisciplinary team of trainers and coaches, distil their knowledge and turn learning fitness skills into a game. We are starting with calisthenics, gymnastics, acrobatics that include skills like handstands, cartwheels, backflips, human flags easy, fun and safe for everyone. We have been working on this project for over a year, built an MVP, pre-sold it and validated the market. Last year we spent 3 months in the LeAD Sports Accelerator (run by Adi Dassler family - the founder of Adidas and ex-Red Bull folks). With their backing, we are just finishing the new mobile app with over 160 new moves and we are getting ready to take it globally in the next 12 months. ABOUT THE COMPANY & CULTURE TMA is a young growing company in a digital fitness space with the team who are extremely growth driven, love adventure, movement as well as the thrill of building projects that can have a global impact. We love our customers and our sole reason for existence is to provide a life-changing experience for them. Not once but for life. We believe in working hard while having fun, growing, and making a positive impact. So if you are up for a challenge of growing a global fitness platform - Apply and tell us why you think you are a good fit.
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